Internet technologies in real estate industry blew up the market in recent years

Increasingly powerful influence of new technologies on the real estate sector and radically changes the behavior of both buyers and sellers.

In recent years universal portals he had an explosive effect, experienced a huge influx of consumers. Internet technology has become an essential tool in the hands of the modern buyer and seller.

Real estate Agency eMoov has conducted a study of homebuyers in the UK on the subject of how they use the Internet in your search.

The vast majority – about 98% of customers said that before you proceed with the previews, they are armed with information obtained on the Internet. The first step for a potential buyer of real estate is a visit to the page describing the details of a house or apartment that has attracted the buyer with 67% of respondents start with this collection of information. The next step is viewing the plan.

Buyers then are transferred to the comparison of different properties that match their search criteria in the same area, which occupies approximately 36% of all real estate buyers. 21% of respondents examines the prices at which properties in the same district were sold earlier. To study of the area and making inquiries about residents reach approximately 14% of buyers, and 11% definitely interested in the schools.

Therefore, modern real estate portals provided information about the level of crime in a particular area, the availability of schools and transport links, which is often one of the decisive factors in the decision. Other useful information is the presence of a nearby supermarket as well as bars, restaurants and pubs and other social activity.

The study noted that women are more carefully rendered, spend more time studying the information provided on the website about the details of the property. Men are more likely to do a comparative analysis and investigate the prices at which real estate was sold in the area earlier.

The Internet has entered our lives just two decades ago, many people over 50 are just beginning to explore this kind of search. However, among the older generation marked a more thorough study of all the parts represented on the page, compared to the younger buyers.

Property buyers in London are more concerned with public transport, spend more time. And, for example, buyers of residential property in Southampton most of the time spend on the study of nearby schools, colleges and other educational institutions.

The Internet has become a vital tool in the property industry for buyers and sellers.

® Helen Antre 29.01.2015

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